Soy Face Cleanser

A best-selling, gently powerful face wash with soy proteins that removes all traces of dirt and makeup without stripping skin of essential moisture.


  • 150ml

Product Details

This pH-balanced gel cleanser for all skin types has a cult following for the way it removes makeup—even mascara—without drying for soft, supple skin. It's made with amino acid-rich soy proteins, calming cucumber extract, and balancing rosewater. Sensitive skin? It also soothes and tones.

The Proof*

  • 100% reported it thoroughly removed face makeup
  • 97% reported more supple skin
  • 93% said it soothed and softened their skin
  • 90% said their skin was balanced and healthy-looking
  • 86% felt it visibly improved the appearance of the skin
  • 86% felt it left their skin toned and radiant
  • **self-assessment on 29 subjects for 4 weeks

Key Ingredients

PDP Ingredients

  • Amino acid-rich soy proteins help maintain elasticity and healthy skin.
  • Rosewater is notable for its calming and balancing properties.
  • Calming cucumber extract aids in soothing the skin.
  • Borage seed oil helps to nourish.

How to Use

Wet the skin and massage over the face and eyes, then rinse. Use daily, morning and night.
    To remove heavy makeup, apply this cleanser on dry skin. Wipe off with wet cotton balls and rinse with water.
    For a deeper cleanse, wash first with this cleanser. Then massage Fresh Umbrian Clay Mask onto your face for 30 seconds, removing with warm water.


In the early ’90s, there was a buzz about the health benefits of soy, but no one was exploring its effects on the skin. We researched the natural ingredient for a few years and introduced soy to the beauty market in 1999. As our first venture into skincare, the Soy Collection continues to hold a special place in our hearts...

—Lev Glazman and Alina Roytberg, Fresh Co-founders


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